WHY CO-CREATE? - Benefits for Small Businesses

Rewards

No YUP/tokens awarded

Small Business challenges

There is no distinction between a small business or big business when a product from either has finally arrived on the shelf and standing there to be picked up by a customer who would have had access to all the information he needs to have about which product he would prefer or on the contrary he would not have that information and would depend on what he could assimilate at the point of sale.

Big businesses would have the financial clout to mount aggressive and creative marketing campaigns which small businesses would not have.

Read also: How are co-creation and innovation linked? 

Small Business opportunities

Though adequate financial clout could be a disadvantage that small businesses face they could overcome it by directly involving their targeted loyal customers to help co-create products and services and tailor make them to suit specific customer needs.

This would small businesses the advantage that they would need to get the better of the big businesses and to get their products and services to be preferred over those of the bigger competitors.

This is because the inputs that have gone into the product development have been through the direct involvement of the targeted customers who have helped to develop the product or service.

New product innovation

Co-creation is a new and progressive concept in creative marketing and has proved in many cases as a strategy that is working towards better understanding between the seller and the buyer providing opportunities for both to mutually satisfy themselves profitably and fulfilling a need respectively.

New product development is a great opportunity for effectively creating value based products and a small business bringing in their customers to be involved.

Co-Creation

The involvement of targeted customers or consumers in the product development process would immensely help the final product or service to be more consumers oriented hence on the market shelf it would have better chances of projecting what advantages it could provide the customer than a product that has not had customer inputs in development.

It is this aspect that has brought collaboration between the companies and the customers to a new level of understanding with the objectives of both interested parties being met at a much lower cost.

The companies would spend less on market research with the positive help from their customers to co-create the product that they themselves would be the ultimate users.

Creative marketing

This new innovation has brought creative marketing to a new playing field with every business big and small reining in their customers and getting their feedbacks to bring products tailor made to suit specific customer needs.

In an era gone buy traditional marketing was more or less groping in the dark looking for answers without being fully aware what is in store for their product or service after they had launched it with a big hue and cry.

Today this has changed and companies are able to seek out customer preferences and give customers products and services that would fit their needs with effective co-creation strategies.

You may also be interested in: 

Challenges for Small Business which co-create

Co-creation in the fashion industry

Co-creation in Tech Sector



Crowdholding

Crowdholding connects the crowd with entrepreneurs, allowing you to give feedback and ideas for a future share.



What’s next?


Discussion


LiteBlue is united states Government website is designed and used only for postal service employees. Liteblue will help people in their career, benefits, and keep everyone connected with policies that affect their Job. Anyone should not use liteblue usps to assist their performance of work for the Postal Service outside of their schedule or approved work time. Liteblue USPS Gov is packed with information about career development revenue service performance, products, and recognition. Liteblue has a secure connection to check access to PostalEase during the open season and change user benefits selections.

2 weeks ago

ADMIN REPLIED
The desire to create a viable, workable, fast, merchant-oriented, user-friendly and community-driven small business with a decentralized government system. They aim to create the most rapid and fast-growing cryptocurrency by aggressively prioritizing block rewards to grow their community, hire developers, gain merchant acceptance and through the grassroots community outreach efforts and established marketing methods. SmartCash is a cryptocurrency gaffed from the zcoin project and is growing a cryptocurrency blockchain/mining and wallet economy through a community. You can also get help from https://foragentsonly.us/ and this will sound valuable for you.

3 weeks ago

ADMIN REPLIED
You can easily send a courier with usps, The usps employee can get all benefits from liteblue login Portal visit to Liteblue here Liteblue Login

1 month ago

ADMIN REPLIED
Now all USPS employees can make use of liteblue portal to get all the benefits. Login to liteblue from liteblue.usps.gov

1 month ago

ADMIN REPLIED